Articles by:

Juan Pablo Vargas

Knowledge Base Management through AI

Knowledge Base Management through AI

What is a Knowledge Base? When we talk about a knowledge base nowadays, we may assume that it’s just a library of information and data related to a company, a product or a specific project. This vague definition leaves out some key aspects to consider when discussing...

Jobs to be done as the heart of Product Strategy

Jobs to be done as the heart of Product Strategy

What is value? When product managers think about building a new product, usually the most used tool is the popular Venn diagram (see below) where users (or UX), tech and business intersect showing the product in the center of it all. It displays value from the product...